CONTENT MANAGER
FULL-TIME / LOS ANGELES / $25-$30/HR
BFROW is a networking platform for creatives and companies in fashion, beauty, and lifestyle industries. We are seeking a strategic and creative person to take our content to the next level. You know how to draft a content strategy and grow engagement. You have a knack for creating a fun online presence and crafting the perfect caption—complete with spunky, sassy, and fun copy! You have impeccable taste, are a master communicator, and have a vision for building our community.
Responsibilities:
- Plan and execute an omni-channel content calendar that aligns with the brand and marketing strategy: social media, blog, youtube, podcast, and email newsletter
- Own the content workflow (strategy planning > creative development > publish)
- Develop high quality content that educates, celebrates, entertains our target audience
- Sassy and relatable copywriting skills are a must!
- Design social media imagery that fits within the BFROW brand
- Bring ideas to increase engagement and word-of-mouth
- Schedule social media content with Later
- Report on content performance weekly: identify strengths, weaknesses, and opportunities; and provide tangible ideas to lean into the strengths, improve the weaknesses, and pursue the opportunities
- Contribute to other user acquisition initiatives as needed, such as partnerships, cold outreach, paid marketing, and event marketing (e.g. workshops, webinars, meetups, etc.)
- Other duties as assigned
Requirements:
- 3+ years of content marketing experience
- A passion for creativity in fashion, beauty, and lifestyle industries
- Excellent copywriting, graphic design, and grammar skills
- Adobe Illustrator and Photoshop experience
- Startup experience—you understand the meaning of “all hands on deck,” how to hustle towards a goal, and can pivot when needed
- Have a pulse on pop culture and social media trends
- Understanding of SEO and how to incorporate it into creative copy
- Can provide examples of past content creation and results
To Apply:
Send your resume, portfolio/examples of your work, and cover letter to info@bfrow.com