You are invited to journey through 9 interactive rooms and physically step into Britney's most iconic music videos.
It’s Britney, bitch, and she’s getting in on the pop-up game. “The Zone” recreates some of Britney Spears’s most memorable music video moments (think the locker room from “…Baby One More Time,” the Mars station from “Oops… I Did It Again” and the sleek airliner from “Toxic”) across 10 made-for-Instagram rooms. Is it just a wildly expensive photo op? Yes. Will you dance in the rainforest with a snake around your shoulders anyway? Yes.